Holiday Inn London- Kensington Forum unveils new multi-million pound refurbishment

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Holiday Inn London- Kensington Forum unveils new multi-million pound refurbishment

Public spaces and rooms given a fresh new look

Holiday Inn London-Kensington Forum, the landmark hotel on Cromwell Road, today unveils a fresh new look following a multi-million pound refurbishment programme; with significant upgrades to the guest bedrooms, restaurant and lobby.


The ground floor of the property has been transformed with the implementation of the Holiday Inn Open Lobby Concept. This flexible space brings a sleek new look to the hotel, reflecting modern styles, and offering an environment where guests can eat, drink, work, meet, relax and socialise. As part of this new concept, Kensington Forum is also delighted to introduce Ashburn S.W.7, the hotel’s brand new lobby restaurant. Offering all day dining with a focus on pure, simple honest food and international favourites, Ashburn creates a welcoming environment for guests to share great food and good wine with friends, family and colleagues alike.

The changes in the public spaces have also been reflected across the guest bedrooms which have been redesigned in a simple yet contemporary style, enhancing the natural light that each room enjoys. As one of the largest hotels in London for both leisure and business travellers- the hotel benefits from 2,750sq meters of conference space across 11 meeting rooms – this refurbishment further cements the property’s reputation as one of London’s most iconic hotels.

The hotel, the largest Holiday Inn in Europe, also benefits from a superb business lounge, a well-equipped gym, a traditional pub, lounge and bar area and a designated crew lounge.

This refurbishment comes following the recent acquisition of Kensington Forum by Queensgate Investments LLP, and Patrick O’Connell, Head of Hotels for Queensgate Investments has commented, “Whilst we have long term plans to redevelop the hotel, and indeed have recently secured planning permission, this current refurbishment demonstrates our commitment to continuing to deliver a world-class hotel with exceptional conference facilities in the immediate future. We want to stress that in a time where large scale conference facilities in London are scarce, Kensington Forum is very much open for business.”

Located in the heart of Kensington & Chelsea, Kensington Forum has been part of one of London’s most luxurious neighbourhoods for almost 50 years. The hotel is within walking distance of many of the city’s notable visitor attractions whilst also within 30 minutes of London Heathrow making it popular with visitors and locals alike.

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